Events Archives - Page 2 of 3

6. Add links to ALL key elements. The below should link to more info, detailing what a great event it’s going to be.

7. Never lump company logos together into one graphic -” Just some our 2014 attendees”

Each logo should be linked, with alt text and context. A good CMS will allow you to do this and edit each logo independently to position it correctly and offer a similar amount of exposure.

8. If you’re going to use a gallery, use a nice one. e.g.http://cablecongress.com/gallery/. Your CMS should offer you some nice layout and presentation options. If not, consider using Flickr which is free and could offer links in. Always have a caption to each photo for usability and SEO.

9. Your agenda is your big selling tool. Make it easy to read and clear. Push the quality of your speakers and sponsors.

Add a link to print or add a link to a PDF version of the brochure. Add the option to download individual sessions to their diary.

Never use a PDF brochure version without the HTML version.

10. Offer a similar level of screen space to each sponsor. A good CMS will allow you to edit each logo independently. Consider how Cable Labs would feel in this example if they had paid ads much as Agama.

11. Look out for broken links. Your CMS Should not allow it but if it does, use http://www.brokenlinkcheck.com/

1. Speed.

Test your site using Pingdom or another website testing site.

Example of a speed test result. This site needs optimising

Areas that need improvement:

Page size = this is too large, ideally needs to be around 500Meg or lower. Also a Load time of 3.42 seconds is too high.

What can be done:

Review every image and external piece of media on the site and ensure they are optimised.

Example:

If you look at this image on the home page it can be reduced easily reduced from 177KB to

A good example this site went from faster than 48% of all sites to faster than 69% of all sites by reducing the filesize of the slider photographs:

2. All event websites should be responsive. That is to say, the look of the site should adapt and change depending on the device you are look at them on – mobile, desktop or tablet.

Here are a handful of event websites I have found that are not responsive:

3. Ensure there is ALT text on all images and make this keyword rich.

When adding ALT text, avoid alt text like “Book Now”. Use instead “Book not for the Big Event, 21st June 2015”. For some great advice on CTA text (and therefore good SEO keyword rich alt text, please read https://www.linkedin.com/groups/CTA-text-is-vital-effective-4709170.S.5943668555064053761?trk=groups_most_recent-0-b-ttl&goback=%2Egmr_4709170.

4. Speaker photos are one of the most important element to any conference’s promotional material.

Improve the layout with Roll over and effects:

Bad example of speaker layout: http://cablecongress.com/2015-speakers/

Better example with links to speaker biogs and sessions they are talking at: http://www.festivalofgenomics.com/event-details/who-is-speaking/

More to follow….

Conference-Websites.co.uk can work in pretty much any language.

There are 3 options available on your conference websites:

Option 1: 2 separate Conference Websites

Example:
Arabic: http://arabic.saudisustainablesymposium.com/
English: http://www.saudisustainablesymposium.com/

+ Very effective, completely different site.
+ Simplicity

– Duplication of content.

Option 2: Use Google Translate

Example:
English: http://demo.conference-websites.co.uk/
Spanish: Demo site converted to Spanish

+ Cheap
– Not that good

Option 3: Duplicate specific key pages

In this example, create language specific pages of certain key pages – e.g. pricing. You then link to the different pages from the menu.

The New presentation.

And Video.

We used to restrict the storage to 25Meg – it’s now 50 Meg, an extra 25 Meg on us.

Following on from a previous post:How to keep within your Disk Space Allocation we have decided to extend the standard space allowed to 50 Meg. This is now set at the average size used across all our sites.

This is an automatic upgrade – you will see this reflected in your dashboard.

If this is not marked as 50Meg, please raise a support ticket and we’ll upgrade it manually.

You can also upgrade this further at an additional fee.

Many thanks, enjoy.

Heatmap is a great new tool we’ve installed to help you work out which CTA on your event website are the most popular.

An overview of how to use this:

Click on the heatmap link on your admin screens and setup an account on Heatmap.me. There is a free version which works with 1 website, 5 pages. You can upgrade this to a premium account if you choose.
Click on the heatmap link (this time top-left) to start recording user actions on the page you are currently on.
Come back in a few days and view the reports. They are in real time but you need to give your users time to view your site.

Setting up Heatmaps in depth:

1. Click on the heatmap link in your conference websites dashboard.

2. Click on the link to https://heatmap.me/

3. Register on Heatmap and then once done, click on the link to WordPress site

4. Back on Admin you should see a link to Active

5. View a page on your site – the one you’d like to add tracking to. Once on the page click on the link to heatmap on the left hand corner

6. Switch on Record

7. Give it some time and then view the page you are tracking within the administration screens.

Pop-ups are a great way to draw your visitors attention to a specific CTA.

Signup to WisePops, the tool used to create the pop-ups :: http://wisepops.com/try-it-out. There are a number of paid for options. The free trial is good for 5,000 page impressions so you can give it a good trial for free.
Create a pop-up using the very easy to use, very flexible editor. There are loads of features and options.
Once done & happy, click on dashboard and then the link to “‹/›Get Embedded code”
Copy the code into your clip board – select & click CTRL-C
Goto the admin screens on your conference-website.
Past the code into the Tracking – Body (Bottom).
Settings > Tracking > Tracking – Body (Bottom)
Then you’re done. Check out our DEMO.
[rescue_button color=”blue” url=”http://demo.conference-websites.co.uk” title=”Visit Site” target=”blank” class=”right” border_radius=””]Demo here.[/rescue_button]
And an example from one of ur clients websites:
http://www.ecosolutionsexpo.com/

Many thanks for the Marketing Team at BME Global for working this out. It’s always fascinating to see how our clients use our sites – particularly if we’ve haven’t thought of it before.

The following calculations compares the processing and credit card fees of EventBrite vs our internal online payment registration system – CWTickets.

To use the form just enter figures for the Number of expected delegates and price per ticket. The form will then calculate the comparible prices of using EventBrite or CWTickets.

We've marked you as spam. Please stop if you are, it's boring and pointless. If you'd not, please email info[AT] domain url and we'll be delighted to help.

We have partnered with Credit Card processing company Stripe.com and Gravity Forms – the leading WordPress Form builder (packaged with Conference-Websites).

The price for this is £350 setup with the following Stripe processing fees – 20p + 2.4%. For further information on pricing, please visit:

https://stripe.com/pricing

Please contact us for more information – conference-websites@miramedia.co.uk.

The Advert / Teaser pop-outs is now available to use on the Conference-Website.co.uk Platform.

Here is a demo on https://demo.conference-websites.co.uk/

Conference Websites pop up advert — Example: pop up advert

Features:

Displays / edits:
– Images – 100px x 100px
– Title
– Teaser text
– Link text & link
Only displays to new visitors not returning
Mobile optimised for phone or tablet

Administration / how to use it

Administration > Settings > Popout Settings